1
Google Ads Overall Results
Google Ads
Conversions
1
Cost / Conversion
$83.84
Impressions
1,813
Total Cost
$83.84
2
Google Ads Campaign Results
Campaign Breakdown
| Campaign | Budget | Impressions | Int. Rate | Conv. | Cost/Conv. | Spend |
|---|---|---|---|---|---|---|
| Store | PMax | $6.00/day | 1,412 | 16.36% | 1 | $46.98 | $46.98 |
| Search | Teachertainment | $6.00/day | 401 | 2.74% | 0 | $0 | $36.87 |
| Total | 1,813 | 1 | $83.84 | $83.84 |
3
Google Keyword Performance
Top Keywords
| Keyword | Impressions | Clicks | CTR | Conv. | Avg. CPC | Cost |
|---|---|---|---|---|---|---|
| teacher resource store | 88 | 0 | 0% | 0 | $0 | $0 |
| engaging math activities | 85 | 3 | 3.53% | 0 | $2.05 | $6.16 |
| fun learning activities for kids | 68 | 2 | 2.94% | 0 | $3.86 | $7.73 |
| educational printables | 53 | 2 | 3.77% | 0 | $3.79 | $7.58 |
| elementary teaching resources | 40 | 1 | 2.5% | 0 | $2.95 | $2.95 |
| printable math activities | 33 | 2 | 6.06% | 0 | $3.36 | $6.71 |
| printable learning activities | 26 | 1 | 3.85% | 0 | $5.74 | $5.74 |
4
Meta Ads Overall Results
Website Purchases
17
Website Leads
6
On-Facebook Leads
0
Amount Spent
$170.19
5
Meta Ads Campaign Results
| Campaign | Impressions | Link Clicks | CTR (All) | Purchases | Leads | Spent |
|---|---|---|---|---|---|---|
| Downloadable Learning Packets (Jake waving) | 4,241 | 107 | 4.41% | 13 | 3 | $79.72 |
| Summer Learning Packets - Buy 4, Get 1 Free | 2,346 | 69 | 5.2% | 4 | 2 | $41.55 |
| Downloadable Learning Packets (Product Only) | 1,206 | 27 | 3.98% | 0 | 1 | $25.70 |
| Total | 7,793 | 203 | 17 | 6 | $146.97 |
6
Meta Ads Top Creatives
7
Supergirl Email
8
Supergirl Email Stats
9
Supergirl Email Click Performance
10
Independence Day Email
11
Independence Day Blog
12
Social Media Activity
13
Website Traffic
14
Website Edits
Requested Website Changes
- Revamped the hero banner section
- Removed the "How Tutoring Works" section
- Moved up the blog posts
- Updated the printable store cards with recent uploads
- Added "Where Learning Comes Alive" video on homepage
- Added a "Digital Content" button linked to the digital content page on the "Free Resources" page
- Linked the Worksheets button on the "Free Resources" page to free worksheets